They say you should create the things that you wish existed, so in 2013 we started Styled By Africa (SBA) as a way of using fashion to support African manufacturing and encourage sustainable trade. We spend months travelling across Africa to find the best contemporary 'Made in Africa' fashion and accessories brands that value quality and design as much as we do.
Starting from just four brands from three countries when we launched, we now source more than 20 brands from eight different African countries, and are always on the hunt for more. We select designers that are committed to creating opportunities in their local communities and have a uniquely African point of view in their design aesthetic.
This is not about fast fashion. This is about carefully curated, beautifully made pieces that we hope will be a part of your adventures for years to come. Our customers are people who are looking for something special, and are inspired by the design stories behind the collections and the people who have carefully crafted them. Through our editorial vision we also provide lifestyle content that spans music, art, fashion and travel.
Our founders, Kiran Yoliswa and Alae Ismail, met in 2007 while studying Biomedical Science together at Queen Mary University of London. Bonding over a shared interest in pursuing the road less travelled and a passion for using creativity to create change- they've been best friends ever since. Together they launched the store as an online only platform in 2013, and have recently opened their first showroom in Brixton, London.
Order online: 24/7 @ www.shopsba.com
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